Careers rarely develop the way we plan them. Our career path often takes many twists and turns, with particular events, choices and people influencing our direction.

We asked Aoife Clarke from Lidl to give some advice for people considering this job:

 

Aoife Clarke

Project Manager

Lidl

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  Aoife Clarke

I think anyone considering PR and Marketing for Lidl needs to be very passionate about their job and very flexible.

I think an interest in retail is essential as it is such a fast paced business so you need to be interested in the sector.

PR people need to be friendly and approachable also for dealing with journalists and third parties. Being creative and open minded is also essential

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Investigative?
Investigative 
The Investigative person will usually find a particular area of science to be of interest. They are inclined toward intellectual and analytical activities and enjoy observation and theory. They may prefer thought to action, and enjoy the challenge of solving problems with clever technology. They will often follow the latest developments in their chosen field, and prefer mentally stimulating environments.
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Career Interests - Category Description


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Sample Occupations 
Carpenter / Joiner 
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Production Manager - Engineering 
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Air Corps Cadet - Pilot 
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Carpet/Vinyl Fitter 
Carton maker 
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Site Technician 
Site Engineer 

 

Realist

 Realist
 
General
The Realist interest is for work that involves 'doing' something to inanimate 'things'. There is usually a hands-on aspect to this work, and it is important that there are visible (tangible) results for one's efforts.

Interests
Realists are usually interested in 'things' - such as buildings, mechanics, equipment, tools, electronics etc. Their primary focus is dealing with these - as in building, fixing, operating or designing them. Involvement in these areas leads to high manual skills, or a fine aptitude for practical design - as found in the various forms of engineering.

Realists like to find practical solutions to problems using tools, technology and skilled work. Realists usually prefer to be active in their work environment, often do most of their work alone, and enjoy taking decisive action with a minimum amount of discussion and paperwork.

Activities
Realist activities include basic physical work (handling goods, deliveries), controlling and operating equipment (e.g. cranes, aircraft), using tools and instruments (drills, microscopes), building and repairing electrical or mechanical equipment (e.g. engineer, mechanic), skilled labour (e.g. precision cutting/alignment) and other work requiring fine eye-hand co-ordination (e.g. sports, pilot).