Careers rarely develop the way we plan them. Our career path often takes many twists and turns, with particular events, choices and people influencing our direction.

We asked Brian Macken from Smart Futures to give some advice for people considering this job:


Brian Macken

Science Communicator

Smart Futures

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  Brian Macken

I would strongly advise you to do the Masters in Science Communication in DCU. It really gives you a feel for the different kinds of media and ways of explaining things. And it's a good place to make contacts, which is also useful.

I would also recommend that you read science books. Not textbooks, good popular science books are just as useful for this kind of work, as it's already been broken down into simpler language for you. And only read the ones that you're interested in - it shouldn't be a chore to read them.

But I would recommend reading outside your subject area, so if you're into physics, then read some books on biology and vice versa (everyone should read Stephen J. Gould).  However, the more knowledge you have, the more questions you'll be able to answer.


Creative people are drawn to careers and activities that enable them to take responsibility for the design, layout or sensory impact of something (visual, auditory etc). They may be drawn towards the traditional artistic pursuits such as painting, sculpture, singing, or music. Or they may show more interest in design, such as architecture, animation, or craft areas, such as pottery and ceramics.

Creative people use their personal understanding of people and the world they live in to guide their work. Creative people like to work in unstructured workplaces, enjoy taking risks and prefer a minimum of routine.
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