In Summary - Tourism Officer
A tourism officer works to develop and enhance the visitor facilities of a region and to stimulate tourism growth in order to produce economic benefits for a particular region or site.
Tourism Officers typically work in the following Career Sectors:
Videos on the Web
- Tourism Officer- from: Youtube Search
- Tourist Information Centre Assistant - from: N.C.S. [UK]
The Work - Tourism Officer
The main role of tourist information centre (TIC) assistants is to provide the public, particularly visitors and holidaymakers, with accurate information about a particular geographical area. Topics include accommodation, travel, entertainment and leisure facilities. They also provide other services such as selling souvenirs, tickets and making reservations.
Much of the work, especially in the peak summer holiday season, involves dealing with the public face-to-face and answering their queries. These questions can range from opening times and directions to more difficult questions that require further research.
TIC assistants use reference books and timetables on a regular basis. They store and file information so that it can be accessed easily. Some information materials, such as brochures and maps, are displayed. Larger TICs may have video facilities, which are operated or overseen by the assistants. TIC assistants make reservations for sightseeing tours, sporting events, theatre trips etc., arrange accommodation locally and liaise with other centres to book accommodation abroad.
Telephone work is a major feature. TIC assistants will also have paperwork to do, such as answering letters, confirming arrangements and requesting information. In addition, they may visit tourist sites during the low season.
Work can be hectic at times and may require spending a lot of time on the phone. A uniform is often provided by the employer.
Interests - Tourism Officer
This occupation is typically suited for people with the following Career Interests:
The Social person's interests focus on interacting with the people in their environment. In all cases, the Social person enjoys the personal contact with other people in preference to the impersonal dealings with things, data and ideas found in other groups.
Many will seek out positions where there is direct contact with the public in some advisory role, whether a receptionist or a counsellor. Social people are motivated by an interest in different types of people and like diversity in their work environments. Many are drawn towards careers in the caring professions and social welfare area, whilst others prefer teaching and other 'informing' roles.
Enterprising people like situations that involve using resources for personal or corporate economic gain. Such people may have an opportunistic frame of mind, and are drawn to commerce, trade and making deals. Some pursue sales and marketing occupations. Many will eventually end up owning their own business, or in management roles in larger organisations. They tend to be very goal-oriented and work best when focused on a target. Some have an entrepreneurial inclination.
Administrative people are interested in work that offers security and a sense of being part of a larger process. They may be at their most productive under supervisors who give clear guidelines and while performing routine tasks in a methodical and reliable way.
They tend to enjoy clerical and most forms of office work, where they perform essential administrative duties. They often form the backbone of large and small organisations alike. They may enjoy being in charge of office filing systems, and using computers and other office equipment to keep things running smoothly. They usually like routine work hours and prefer comfortable indoor workplaces.
You will need to have good information and interpersonal skills. Politeness and patience are important when dealing with the public. A pleasant telephone manner is also necessary.
A good memory for facts, an enquiring mind and a problem-solving approach are key assets. A willingness to do further research and knowledge of how to go about this are also useful.
Employers expect a good knowledge of local and national history and geography, plus an interest in current affairs. For many TIC assistants, the ability to speak another language is helpful.
The job usually involves teamwork. Smaller TICs may be staffed by only one or two people, particularly off-season, so assistants do need to be able to work alone or unsupervised. This type of work can require standing for long periods of time.
Entry Requirements - Tourism Officer
Pay & Salary - Tourism Officer
Salary Range (thousands per year)* 18k - 32k
Last Updated: April, 2017
* The lower figures typically reflect starting salaries. Higher salaries are awarded to those with greater experience and responsibility. Positions in Dublin sometimes command higher salaries.
Labour Market Updates - Tourism Officer
No shortages have been identified for this occupation.
National Skills Bulletin 2018